MADE BY NATURE.
NO TOXINS REQUIRED.
Let's wake up the world
What’s really in your skincare? What’s truly beautiful? Play Video
How can we best care for ourselves and the planet?
We’re seeking answers, and we’re starting from the truest place of all: nature.
Band of Activists
Meet extraordinary women who are transforming beauty into a collective force of well-being in the world.
Skincare Revolutionary. Cancer Survivor. Founder.
Our founder opens up about toxins, testing, and changing the world, one woman at a time.
"I created True Botanicals to show the world that we don’t need to risk unnecessary exposure to toxins in order to get results."Read Full Story
Actor & Director. Renaissance Woman. Founding Activist.
Our chief brand activist on her beauty epiphany, motherhood, and why this movement matters.
“Once you know that conventional products are laden with health-disrupting chemicals, you can’t unknow it. And that’s when real change happens.”Read Full Story
Actor & Director. Woman in Power. Activist.
The Oscar nominee considers beauty, balance, and leading with the truth.
“As women and as activists, we’re working to show people that you can use your voice to be true, to live with an authentic story and not hide behind shame.”Read Full Story
Actor. Action Hero. Activist.
The rising star discusses sustainability, speaking out, and the enduring allure of the natural world.
“I want to make people aware that you can make the choice to be good to your body—it’s right here, and the intention to do good is right here.”Read Full Story